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In 1959, Jay Van Andel and Rich Devos developed a business from the basement of their homes based on the strength of one product. This product was the L.O.C Cleaner. LIQUID ORGANIC CLEANER products are never tested on animals. We make responsible raw material choices by selecting effective ingredients that are renewable and biodegradable whenever possible. LIQUID ORGANIC CLEANER products are made with naturally derived ingredients, come in recyclable packaging (some of which are reusable), and won’t irritate your skin or the planet when used as directed.

LOC products are known as “planet-positive” because of the biodegradable ingredients and processes used to create them. LOC is produced with the utmost care and to minimize our environmental footprint by using wind energy, recycling more than 70% of waste generated, and conserving energy and water. Our manufacturing facility is surrounded by an actively managed wildlife habitat.

LOC family-friendly, planet-positive products are sustainable, featuring naturally derived ingredients for better cleaning results – and concentrated formulas. So rest assured, while you’re making things cleaner, safer, and brighter at home, you’re doing the same for the planet with LIQUID ORGANIC CLEANER laundry and cleaning products

LOC products are highly concentrated to give you powerful cleaning. At a glance, you may compare it with other cleaning products out there in the market and say that the price of LOC is to expensive. But upon closer inspection, you will discover that 1 liter of LOC is far more concentrated than 1 liter of other products. 1 liter of LOC will easily outlast 1 liter of any conventional cleaners.